One of my mentors challenged me to write regularly on LinkedIn
Last year, one of my mentors challenged me to write regularly on LinkedIn. Pfff… I resisted out loud. “I don’t want to be an influencer, I’m tired of social media”, I told her. You know the saying: the shoemaker’s son always goes barefoot. But her words stuck. What if she wasn’t wrong? I guess I […]
Nordic Pet Parents Analysis
It’s undeniable that pet ownership keeps increasing also in the Nordic Countries. Despite living in times of a poli-crisis, and navigating economic challenges characterized by inflation, and political uncertainties, the Nordic Countries are demonstrating resilience and positive economic indicators. Especially, Denmark and Norway. When researching market data, the most remarkable have been:⭐ Nordics prefer cats […]
The awesome Dogcation campaign from Strawberry
Can Strawberry be that level of awesome?My marketing soul is sold with their DOGCATION campaign. Not only do I connect with their core values, but they aren’t afraid to call things by their name. I have honestly felt, at times, afraid to request more or questioned what I was getting after being accommodated. I especially […]