Girls in Tech Finland – Strategy

During 2024 Girls in Tech Finland wants to keep growing its presence as a community, and to be the reference in the Finnish market helping women and girls in tech to close the gap and get the opportunity they deserve in the industry. 

With that in mind, I started implementing a strategy consisting of 3 steps:

Step 1. Building a community channel & our own newsletter. 

Step 2. Monitored the content that was done and compiled ideas for value content to build the very much-needed content for social media channels and newsletter. 

Step 3. Programmed events adapting the ideas from the HQ to our market having previously done a market research.